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	<title>The Daily Clog &#187; Yardbarker</title>
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		<title>Clog Falls Into Publicizing Marshawn&#8217;s Blog</title>
		<link>http://clog.dailycal.org/2007/11/29/clog-falls-into-publicizing-marshawns-blog/</link>
		<comments>http://clog.dailycal.org/2007/11/29/clog-falls-into-publicizing-marshawns-blog/#comments</comments>
		<pubDate>Thu, 29 Nov 2007 07:52:41 +0000</pubDate>
		<dc:creator>Christine Borden</dc:creator>
				<category><![CDATA[Sports]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Buffalo Bills]]></category>
		<category><![CDATA[Marshawn Lynch]]></category>
		<category><![CDATA[Yardbarker]]></category>

		<guid isPermaLink="false">http://newclog.dailycal.org/?p=805</guid>
		<description><![CDATA[<img src=http://dailycal.org/images/art/11.06.football3.ZHU.jpg height=250 align=right>

Normally the Clog doesn't buy into PR gimmicks, but we can never resist mocking something. When a delightfully deserving PR gimmick falls into our laps, then we've hit paydirt.

This week we received an e-mail from Diana, a marketing/PR coordinator for Yardbarker.com. For a moment we thought we happened upon a great tip, even better than learning of <a href=http://nate9blog.com/>Nate Longshore's blog</a>:

bq. <i>Marshawn (Lynch) just put up his first post (on his Yardbarker blog) the other day, and, well, it's pretty awesome.  As a Cal alum, I think the students would really enjoy checking out his blog, so I'm writing again to see if we can work together to get the word out to them. </i>

Intriguing ... Diana continues with her forthrightness: ]]></description>
			<content:encoded><![CDATA[<p><img src="http://dailycal.org/images/art/11.06.football3.ZHU.jpg" align="right" height="250" />Normally the Clog doesn&#8217;t buy into PR gimmicks, but we can never resist mocking something. When a delightfully deserving PR gimmick falls into our laps, then we&#8217;ve hit paydirt.</p>
<p>This week we received an e-mail from Diana, a marketing/PR coordinator for Yardbarker.com. For a moment we thought we happened upon a great tip, even better than learning of <a href="http://nate9blog.com/"></a>Nate Longshore&#8217;s blog:</p>
<blockquote><p>Marshawn (Lynch) just put up his first post (on his Yardbarker blog) the other day, and, well, it&#8217;s pretty awesome.  As a Cal alum, I think the students would really enjoy checking out his blog, so I&#8217;m writing again to see if we can work together to get the word out to them.<em> </em></p></blockquote>
<p>Intriguing &#8230; Diana continues with her forthrightness:<br />
<span id="more-805"></span></p>
<blockquote><p>It would be great to give Marshawn some attention in the Daily Cal&#8217;s blog, as well as in the paper itself (publish an excerpt each time he posts).</p></blockquote>
<p>Wait, what was that? &#8220;Publish an excerpt each time he posts&#8221;? Can we please liveblog every time he scratches his butt or picks his nose too? Lynch was a great player for the Bears, but somehow we don&#8217;t think his <a href="http://yardbarker.com/nfl/articles/DAMN/38586">&#8220;awesome&#8221; posts</a> are that newsworthy:</p>
<blockquote><p>whats good yardbarkers what it do its ya local neighborhood running back outta OAKLAND&#8230;.in buffalo playin for da bills&#8230;if u looked at da headline reading DAMN its cause ive been out 4 da past two weeks and its been hurting me not to b out der wit ma teammates even if we losing&#8230;.i just cant wait til i can get back out der wit ma bra bras (teammates)</p></blockquote>
<p>Sorry, we just can&#8217;t get over &#8220;bra bras.&#8221; Neither could <a href="http://yardbarker.com/nfl/articles/DAMN_by_Marshawn_Lynch_Re_Written_With_3_Semesters_of_a_College_Education/39289">someone else on Yardbarker</a>, someone who decided to bleach out any bit of personality from Lynch&#8217;s post and &#8220;correct&#8221; it:</p>
<blockquote><p>Good afternoon, everybody(everyone, friends, people, etc.). How is it going? I am Marshawn Lynch, the running back for the Buffalo Bills out of Oakland, California. I decided to title this article DAMN because I have been out for the past couple weeks and it is starting to irritate me. I realize right now we are not doing that well but my team needs me and I want to be out there. I cannot wait until I can go back to practice and be with my teammates.</p></blockquote>
<p>LAME, we say. Bring on the awesomeness! (Just don&#8217;t run it in the paper.)</p>
<p><em>Image Source: Linda Zhu, Daily Cal</em><br />
DAMN [<a href="http://yardbarker.com/nfl/articles/DAMN/38586">Yardbarker</a>]<br />
DAMN by Marshawn Lynch Re-Written With 3 Semesters of a College Education [<a href="http://yardbarker.com/nfl/articles/DAMN_by_Marshawn_Lynch_Re_Written_With_3_Semesters_of_a_College_Education/39289">Yardbarker</a>]</p>
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